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It’s here: the Physician Entrepreneurship Exchange (PEX). You in?

May 31, 2024

TMRW/TDY

Insights of TMRW to Enhance your TDY

Read time: 6 minutes

Hey Reader,

⏀ PEX is Coming! – A singular, FREE virtual event next week bringing in some of the brightest minds in physician entrepreneurship !

It’s filled with actionable insights, resources, and powerful business strategies that will make you more money, shorten your learning curve, and introduce you to fellow business minded doctors.

Whether it’s a brick and mortar business, a side hustle, or private practice we can help you.

Don’t climb the mountain by yourself.

Sign up here!

💡 If you want to go fast, go alone. If you want to go far, go together.

⏀Why are so many bosses terrible? – I’ve asked myself this question for a number of years (purely from an academic perspective!), and here’s a compelling TED talk on the answer:

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💡 Self confidence is not the same as competence. The Dunning-Kruger effect is real, especially for men, and especially for managers.

⏀ Idea I’m mulling – The power of culture cannot be overstated. Culture is the invisible force that shapes all of our behaviors, makes certain practices and words and ideas paramount and others anathema and affects the morale, mindset, and mood of employees inside a company.

It will never appear on a balance sheet but culture is single handedly the greatest asset or liability a company has.

Steve Jobs recognized this. He lamented how formerly great tech companies lost their way once they became institutional players, such as HP or Compaq. He wanted his legacy to be Apple the company more than any one product.

💡 Culture eats strategy for breakfast.

⏀ Quote to ponder:

By far the dominant reason for not releasing sooner was a reluctance to trade the dream of success for the reality of feedback.

-Kent Breck, software engineer, on why creators struggle to implement projects

💡 Don’t fall in love with your idea. It will need to survive multiple contacts with reality to fully manifest.

⏀ Private Equity Strikes Again – While you’re battling prior auth’s, private equity is laughing to the bank like Scrooge McDuck. Get savvy to one of the biggest trends that affecting patient care and provider’s lives in this WSJ piece.

💡 Consolidation is driving up prices, pushing doctors to burnout, and making healthcare even harder to access.

⏀ Content, Content, Content– If I had a penny for every patient or friend of mine who asked “have you seen that latest Netflix documentary?” about every health topic under the sun…

Learn where culture is going in this interview with Netflix CEO Ted Sarandos and see how AI will allow us to create our own Netflix style shows!

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💡 Media is one of the most powerful forms of leverage in the modern era. Not understanding it is a big mistake.

Where can you learn about marketing, media and business?…

Sign up for the free Physician Entrepreneur Exchange (PEX)!

Keep creating,

Rusha Modi MD MPH

https://physiciangrowthcatalysts.com/